sixdegrees

Recently, Stacie Mann of SixDegrees sent me the following statistics from the popular provider of person-to-person fundraising widgets.

• SixDegrees is seeing increasing number of successful fundraisers; in the most recent campaigns, 25% of badges have had at least one donation; up from 10-15% in past campaigns.
• Since the launch January 2007, SixDegrees has attracted 765,000 visitors.
• 8,500 people have created fundraising widgets for their favorite charity;
• Campaign creators have recruited 30,000 additional people to support their cause totaling more than $2 million in donations to thousands of charities (many of them small).
• Average donation via a badge is $33
• Six Degrees has been featured on the Today Show, Ellen, Jay Leno and various other print and radio outlets.

Reminder: The deadline for submissions to my April giving carnival question, Is Person-to-Person Fundraising Dead, or Just Getting Started?, is 4/24/08. Please email me links to your blog entries in response to this question or insert your response in the email.

For statistics on traditional online fundraising, keep an eye out for the upcoming (also 4/24/08) release of the updated e-Nonprofit Benchmarking Study and corresponding webinar.